The action on the field will only be part of the Super Bowl excitement when the Denver Broncos meet the Carolina Panthers on Sunday.
The adverts in between are just as much of a draw and companies pay millions of dollars for 30 second spots and rope in some of Hollywood’s most famous faces.
Oscar winner Dame Helen Mirren stars in this ad for Budweiser’s #GiveADamn campaign, urging people not to drink and drive with the immortal phrase: “Don’t be a pillock.”
Deadpool star Ryan Reynolds plays every occupant of “Ryanville” in Hyundai’s advert for their 2017 Elantra, much to the distraction of two women driving through town.
Rapper Drake stars in this hilarious spin on his hit Hotline Bling for T-Mobile, in which phone company execs ask him to add numerous caveats to his lyrics.
Liam Neeson plays the mysterious Man From The Future in this cryptic advert for LG’s new OLED TVs, telling a younger man: “The future must be protected.”
Aerosmith frontman Steven Tyler stars in this plug for Skittles, in which a portrait of the singer made out of the sweets tries to sing for him.
And Christopher Walken puts his gravelly tones to use for the Kia Optima, urging people to step away from the “beige socks” of the world.
Super Bowl 50 takes place at Levi’s Stadium in Santa Clara, California.
Comments: Our rules
We want our comments to be a lively and valuable part of our community - a place where readers can debate and engage with the most important local issues. The ability to comment on our stories is a privilege, not a right, however, and that privilege may be withdrawn if it is abused or misused.
Please report any comments that break our rules.
Read the rules hereComments are closed on this article